Donald Trump didn’t invent the concept of fake news, but the America’s most confused president to date has certainly popularised it. Used to deflect or deny anything that doesn’t directly fit his kaleidoscopic approach to the truths of reality, it has become a handy crutch for the big-bottomed ruler of the free world.
Like most residents of planet Earth, artist and satirist Oli Frost has taken a keen interest in the phrase, and his latest digital project sees him extolling the virtues of what he’s taken to calling “nice fake news,” disseminating it via his new website NFN World News
In Oli’s brave new super-friendly world, blind kittens see string for the first time, traffic is completely eradicated by 2026, and people who recycle live longer. When It’s Nice That asks him what he thinks the long-term ramifications of living in a reality shaped by allegedly fake news, he says, “In the era of fake news it’ll become a lot less important what’s true, and more about what’s useful. If there was a lie that got everyone recycling, that seems like a good lie to tell.”
NFN isn’t Oli’s first internet-based societal exploration; he recently sold all his personal data on eBay (“I saw social media companies had been selling my data to the highest bidder for years, and decided to get in on the money,”) and was also responsible for the absurdly detailed Lifefaker project, which let users buy digital replications of entire lifestyles.
Oli’s determination to do things differently in the digital sphere, while still ensuring there’s a direct link to life outside of the internet, is proof that the medium really is the message. Whether his pro-niceness propaganda infiltrates Trump’s dreaded MSM is another story.
- Victor Fonseca treats his graphic design practice like a “playground”
- Photographer Jack Latham investigates the hidden conspiracies of Bohemian Grove
- Stella Park’s warm illustrations reflect her outlook on life
- Ugly beauty and challenging established norms feature in Jade Palace's collaboration with Yat Pit
- Astrid Seme elevates an artist’s work by challenging it through the lens of design
- Elizabeth Hibbard’s unsettling photographs examine subjective experience with a visceral gaze
- New study claims to pinpoint the most creative time of day, down to the minute
- Singapore-based studio Swell explores the idea of the banished book
- "My little niece and my grandmother like the game equally": how Playables made the simply addictive Kids
- In being "open to possibilities" still life painter Duane Keiser paints the everyday joys of life
- What the cluck? KFC releases limited-edition bucket hat
- For Bizzarri-Rodriguez, book design “is everything except a science”