This morning a very special project was unveiled as part of Nike’s World cup presence at Selfridges, London. Nike have partnered with London-based artist HelloVon to produce spectacular set of images, taking over the whole length of Oxford Street, celebrating some of the best footballers in the world.
The seventeen separate celebratory portraits capture the magic, passion and emotion of the tournament that will have the world fixated for the next two weeks. He’s done a pretty staggering job and the impressive 5m x 3m pieces are up until Friday – they’re well worth a look, and we have the first images of the set for you here. (Read More)
About the Author
Alex joined as director in 2008 and oversees the commercial side of The HudsonBec Group which includes It's Nice That, Anyways, Lecture in Progress and If You Could Jobs. Contact him to discuss working with us on sponsored content, commercial partnerships, media partnerships and commissioning work.