We’re pretty keen on the work of Aussie designers A Friend of Mine; their holistic approach to design has been yielding consistently great results for almost three years now and spans a range of disciplines, taking in retail design, branding, web design and even the occasional spot of weaving. It’s an admirable quality in a studio to approach each project with fresh eyes and an open approach to new media.
That said we’re pretty enamoured with their recent work for the Victorian Curriculum and Assessment Authority’s VCE Season of Excellence which takes quite a traditional, but very bold, approach to the branding, print collateral and exhibition design of the event. The identity takes inspiration from folded and pleated paper, abstracting the geometric forms from the folds and providing a multi-faceted pattern that communicates the variety of work on display. The event signage is manifested as a three-dimensional rendering of the pleated paper that meanders over the walls of the exhibition space, marking each section of the show with its own signature colour.
The rest of A Friend of Mine’s portfolio is also well worth at least a few minutes out of your day. Go forth and enjoy!
- Mariana Malhão's illustrations depict "a world inside a world"
- Max Siedentopf offers silly but significant advice in his latest series, Instructions for World Peace
- XZY explores the “visual alchemies of the phenomenon fake" in its debut issue
- Steven Bliss' distant yet familiar series, Boys
- Friday Mixtape: Shopping pick a mix of bands to be excited to be about
- Illustrator Cécile Dormeau on body diversity and defying convention
- The Guardian unveils redesign across print and online
- Aron Klein's captivating images of the Bulgarian demon chasers
- The rebrand for Russia’s tourist board uses Suprematist geometry laid out as a map
- Compare your selfies to fine art through the Google Arts and Culture app’s newest feature
- Coca-Cola reveals custom typeface, TCCC Unity, inspired by its modernist heritage
- Graphic designer Bryan Rivera references mistakes and imperfections in his portfolio