Fashion photographer Agnes Lloyd-Platt’s new lookbook for Ally Capellino’s SS15 campaign is an ode to bathroom dye jobs and co-ordinating your hair with your outfit colour at all times. She paired models with candy-coloured hair in all the best shades – peach, silvery grey, cobalt blue, and mint green – with accessories in corresponding colours.
It’s a pretty simple idea, but when you see it brought to life by Agnes’ photography it suddenly feels very complete. Nothing misses her lens – a stray hair which has landed on the texture of a woollen sweater, the veins in the nook of an elbow or a shade of blusher which perfectly matches the wearer’s hair – which lends her portraiture an air of honesty and fullness, bringing the whole campaign to life. If you’re not sold yet head on over to her Instagram – it’s a well of strangely beautiful compositions and captivating minute details which is crying out to be printed huge in the pages of a glossy mag.