When there’s a design-themed film festival, you have a certain expectation for the branding of said festival to be executed perfectly. I imagine it’s similar to a gymnastics coach nervously watching their child protégé at their first big comp. We can all breathe a sigh of relief though as Singapore-based studio Anonymous have stuck the landing with this effortlessly cool and slick identity.
In its fourth year, A Design Film Festival was created by Anonymous themselves, and this year’s theme On a Scale of Art to Design considers “scale” less as a measure and more as a spectrum for creative work in all its various forms.
The whole vibe is quietly dramatic combining simple elements to make something that’s bold and striking. The use of stripes and spots and different sized lettering really breaks up the text to give movement to the identity. And black backgrounds with dark grey type and a smattering of spot varnishing works wonderfully as a backdrop for something which promises to be a real exploration of design through a different medium.
- Nicolas Garner explores the clash of digital and organic in his hyperreal imagery
- Dennis Church’s 12-year project sees him capture the visual noise of America’s streets
- Hudson Christie’s illustration trickery uses depth to create textured, flat pieces
- A rare interview with enigmatic and cherished photographer, Nguan
- Karen Asher photographs the people and happenings of Winnipeg, Canada
- Nieves founder Benjamin Sommerhalder shares his passion for books and zines
- Parker Day's lurid colours and grotesque characters elevate identity and fantasy (NSFW)
- Paper reveals Break the Internet take two, with Nicki Minaj shot by Ellen von Unwerth
- Bea de Giacomo photographs the wonders of pregnancy
- Matthieu Lavanchy recreates food emojis "irl" for The Gourmand's tenth issue
- Introducing Broccoli, the publication “normalising cannabis use, especially for women”
- One Step Ahead: we meet Paula Scher, the trailblazing Pentagram Partner