New art direction studio Avant Post gets off to a cracking start

To celebrate the launch of their new Paris-based art direction studio Avant Post, Quentin Berthelot, Johan Mossé and Adrien Weibel created Stop Départ. They worked with photographer Samuel Guigues to make a whole series around the neat motif of the start of an athletics race and so open their studio with a bang. Simple, stylish and well-executed, the theme hints at the studio’s ambition, gunning for gold, and suggests that it’s more than capable of achieving greatness with repeated gilt tones throughout the posters and cards. If they keep producing work of this calibre, we expect to see them on plenty more podiums in the future.