Four brown glass beer bottles stand in a row against a white background. The labels feature minimalist grey floral graphics and the text “Mikkeller + Bedow” and “Summer Pilsner”.

A fresh, Swedish graphic design studio for y'all to be inspired by

Words: Ross Bryant
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Date: 5 December 2012; Work
Graphic Design

Bedow is a graphic design studio run by Perniclas Bedow in the heart of Stockholm, Sweden. Founded in 2005, they have expanded to work on a range of business and cultural projects, bagging a shed load of awards in the process. You don’t have to spend much time looking through examples of their work to see why. Bedow’s approach always seems to offer fresh, creative thinking on projects that far too often are designed in humdrum ways, consequentially making whatever Perniclas and his team touch seem inviting, exciting and interesting.

An example of this can be found in their packaging project for Danish brewery, Mikkeller. The label, with its simple, crisp design, is printed with a heat sensitive colour – when the label gets warm the designs adapt, taking on a new graphic form. It’s these little touches that makes Bedow a great creative studio. Top stuff!