There’s not much we love more than a good pun here at It’s Nice That, so when we stumbled across Collins’ latest typeface, we had to find out more. Developed by the agency’s design director, Jules Tardy and its creative director Thomas Wilder, the typeface is inspired by the renowned puppeteer, cartoonist and filmmaker and mastermind behind The Muppets: Jim Henson. Its name? Kernit.
“Kernit was developed as part of our initial design exploration here at Collins, for The Jim Henson Exhibition at The Museum of Moving Image in New York City,” explains Jules. As huge fans of Henson, Jules and Thomas began by fully immersing themselves in his work; from his early film experiments to The Muppets and his later work with productions like Dark Crystal.
Full of curves, with the counters and eyes of the letters appearing squished, Kernit is full of energy, as if it could spring off the page. “Our goal was to build a voice that is both unique and true to Henson’s work and visual style,” they explain. “Each letter and character is meant to capture the same imagination, fun and whimsy which we came to love in his creations.”
As well as its obvious influences in its name and the colour palette of its specimen, Kernit was inspired by a host of Henson’s characters as well as the bold typography of the 1970s: an era of rounded edges. For example, Milton Glaser’s iconic “I love New York” logo with its curved serifs debuted in 1973.
Available in a bold weight, Kernit also features an outline version which can be mixed together to “bring breaks and visual rhythm to layouts”. Jules and Thomas worked collaboratively on the project, without defined roles but the project also saw them working with Los Angeles-based type foundry MCKL who helped them “expand and refine the typeface for release” and Fictive Kin who the developed the website.
- Caterina Bianchini on her three processes when designing posters
- Friday Mixtape: illustrator pals Jan Buchczik and Timo Lenzen on their studio tunes
- B.A.M's new identity for White Cube is an “evolution rather than a revolution”
- Mosh Pit Simulator, perhaps the craziest VR game yet, launches later this month
- Fantastic Man releases What Men Wear, an anthology of male dressing in the 21st Century
- Interior Lives documents the unassimilated lives of the largest Chinese population outside of Asia
- An egg beats Kylie Jenner to become the most liked Instagram photo... ever
- Mastercard reveals new nameless logo courtesy of Michael Bierut
- Sam Youkilis uses scale, form and colour to challenge the tropes of travel photography
- Betina Du Toit's naturally-beautiful images are “stripped back from the non-essential”
- Giacomo Gambineri on shifting his creative career from graphic designer to illustrator
- Hiroki Nishiyama draws on traditional graphic design techniques in his illustration practice