“Don’t mix rock and roll with professionalism” – a conference through the eyes of Snask
“Don’t combine Rock and Roll with professionalism” was a friendly word of warning from Stockholm based creative agency Snask. Founders Erik Kockum and Fredrik Öst closed the second day of Design Indaba arriving on stage in a car and bringing the band Väg (which translates as ‘road’ in English) on with them. After asking the audience to don pink masks and ignoring their own advice, they combined rock and roll and professionalism with shambolic style.
Speaking to the designers, it became clear they were having a pretty unique experience in Cape Town that they, like most other people, had been capturing on their phones. We got hold of the pictures and (with their permission) publish them below – see Design Indaba through the eyes of Snask.
Abord a catamaran with Design Indaba founder Ravi Naidoo (far left)
Väg find a new fan at sea
Väg find a new fan at sea
Frederik contemplates his life before taking a helicopter ride
Dining with Erik Kessels
Stealing Erik Kessels’ shoes
Sound Check
Combining rock and roll and keynote
Snack gets the audience to don pink masks and look fabulous
Modelling KesselKramer ponchos in the Design Indaba audience
Venue for the Snask afterparty
Think Pink – dressing the venue
Think Pink – dressing the venue
Arriving for a “dine around” dinner in Camp Bay
Arriving for a ‘dine around’ dinner in Camp Bay
Dining with Alastair King from KingJames (and his massive dog)
Combing rock and roll with professionalism
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Owen joined It’s Nice That as Editor in November of 2015 leading and overseeing all editorial content across online, print and the events programme, before leaving in early 2018.