A neat, malleable identity by Barcelona-based designer Gerard Marin

Date
25 March 2015
Reading Time
1 minute read

There’s something of a trend going around at the moment for identities using 3D logo-marks, and with this one by Gerard Marin we can see why. Barcelona-based designer Gerard developed the branding, stationery and corporate materials for interior designer and visual merchandiser Neus Ortiz. Recognisability and malleability were at the forefront of his mind for this project, and the flexible “N,” which changes according to its application, prove a neat solution to both. His is an unfussy aesthetic which lends itself perfectly to branding projects – here’s hoping more make their way to him very soon.

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Gerard Marin: Neus Ortiz Identity

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Gerard Marin: Neus Ortiz Identity

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Gerard Marin: Neus Ortiz Identity

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Gerard Marin: Neus Ortiz Identity

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Gerard Marin: Neus Ortiz Identity

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Gerard Marin: Neus Ortiz Identity

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Gerard Marin: Neus Ortiz Identity

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About the Author

Maisie Skidmore

Maisie joined It’s Nice That fresh out of university in the summer of 2013 as an intern before joining full time as an Assistant Editor. Maisie left It’s Nice That in July 2015.

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