Not many graphic designers enjoy near-universal acclaim but the late great Herb Lubalin falls into that category.Now his humungous talent is being celebrated in a new monograph from Unit Editions, tracing his career from his early days in the Mad Men era advertising hothouse of New York in the 1950s and 1960s through to becoming “one of the world’s most influential typographers and graphic designers.”
Edited by heavyweight trio Adrian Shaughnessy, Tony Brook and Alexander Tochilovsky, the 448-page limited edition book has just been made available for pre-order with hopes that it will coincide with a renewed interest in his work emerging in Japan and Korea as well as here in the west. The visuals show that it will go beyond presenting some of his most influential work in all its glory (such as his Avant Garde typeface), giving readers a glimpse into some rare archive photographs of the man himself at work.
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