Main — Joint London: Designer Santa 9detail)

Santa takes on various high-fashion looks in fun Joint London cards

Words by Rob Alderson, Wednesday 17 December 2014

Santa’s an old rogue isn’t he? What with his rosy cheeks and his big fat belly and his enslavement of innocent reindeers for commercial reasons. Still, he’s an enduring icon of Christmas whether we like it or not and as such he’s fair game when it comes to creative interpretations of the festive season. So the good people over at Joint London took old Saint Nick (the Coca-Cola version) and decided to doll him up in all manner of high fashion looks, from Alexander Wang and KENZO to Marni and Raf Simons. It’s a fun project, executed well and the site itself is lovely to scroll through. I also like that Rick Owens Santa looks like a good-time Brian Blessed…

Marnixsanta_card — Joint London: Designer Santa

Acnexsanta_card — Joint London: Designer Santa

Hbaxsanta_card — Joint London: Designer Santa

Kenzoxsanta_card — Joint London: Designer Santa

Margielaxsanta_card — Joint London: Designer Santa

Raf_simonsxsanta_card — Joint London: Designer Santa

Rick_owensxsanta_card — Joint London: Designer Santa

Wangxsanta_card — Joint London: Designer Santa

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