Music Video: King Krule and Alfred Hitchcock defy gravity in style

King Krule has blown up over the past twelve months. The 19-year-old one-man band has smashed into music’s collective consciousness with a decidedly arrogant swagger and a selection of tunes that belie his tender age. In fact he’s so popular that even the late, great Alfred Hitchcock wants to appear by his side, topping and tailing his gravity-defying new video in which the young south Londoner (with the help of director Jamie-James Medina) pays homage to the legendary British director’s infamous cinematic quirks with a video that plays out like one big MacGuffin.