Zé Studio create a sweet identity for Maya Sunny Honey

Perhaps I’m blinded by my lust for one of nature’s most delicious substances but this new identity for Maya Sunny Honey, a range of raw, organic bee products, pretty much hits the nail on the head as far as branding goes. The logotype itself is a fairly tried and tested formula of contemporary sans-serif on a white background, but the attention to detail throughout the rest of the brand collateral is where Zé Studio’s skill really shines through. Considered photography alongside a range of bespoke jars, packaging and wooden sampling spoons (they look better than they sound) all combine to create a charming identity that only exacerbates my appetite for bees’ polleny treats.