It’s a universal truth that everything sounds cooler in French, nest pas? The Art Directors Club? Ok. But Le Club des Directeurs Artistiques? Ooh la la. hey have recently given an award to the distinctly English-sounding Paris-based studio My Name Is for a fabulous project Who is John Doe? designed for the photographer Geoffroy de Boismenu. And you can see why; it’s a really tremendous looking publication – eye-catching, interesting and on-trend without any sense of trying too hard. Bravo mes amis, bravo!