Deceptive though it might sound, I think the task of taking something boring sounding and making it engaging is one of the most fascinating elements of design – the craftsmanship involved in showing something to its full potential through a limited set of visuals is not to be sniffed at. Interface design is a prime example of where this skill comes to light, and designer and art director Roger Dario does it brilliantly.
Roger is often charged with illustrating the usefulness, interactivity and practicality of digital experiences and apps through dynamic interface design. One example is the identity he created for Chroma, an invisible tool which takes into account the user’s schedule, the weather report, the lighting conditions and the time of day and creates a reactive sensory experience for the workplace. Sound a bit like something from Spike Jonze’s Her? It is a tricky concept to put your finger on, and the question of how you go about designing the ident for an “invisible” platform would have been enough to put some designers off immediately. Contrastingly, Roger came up with a temperate and easygoing visual based around a series of shoes which slot together to create the logo which suits the program’s function perfectly.
- National Geographic’s creative director Emmet Smith on the publication’s redesign
- Leon Mark’s refined and infinitely stylish photography
- Sophie Harris-Taylor shares anecdotes and insights from her photo series, Sisters
- Designer Anatole Couteau's technical approach lets him communicate simply and precisely
- A peek inside Hicham Amrani's trippy new comic Svend & Xanax
- Friday Mixtape: The Orielles mix for "good times with good people"
- Pentagram rebrands Battersea dogs and cats home to visualise "personality over sentiment"
- Craig Oldham dishes out brutally honest advice to new graphic designers
- ManvsMachine create its most ambitious campaign for Air Max Day yet
- V&A announces shortlist for its Illustration Awards 2018
- Ten examples of rare letterings, from 19th-century alphabets to preliminary drawings of Futura
- Bad week for art world as Jeff Koons piece is smashed and imitation Happy Meal thrown away