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A crowd of people gather on a pavement outside a Paul Smith store. The shop front is a deep blue with the brand name written in white script.

Events: There's a new Paul Smith store on Beak Street and it looks bloody lovely

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Date
16 August 2013

Back in April we sent out a call for all you creative types to start sending your beautifully designed envelopes to the new Paul Smith store at 46 Beak Street, and send them you did, in droves! As of today, you’ll be pleased to hear, Beak Street’s door are officially open and not only do the envelopes take pride of place on a wall for customers to examine at their leisure, but we were honoured to be invited to co-host the opening party last night.

Unsurprisingly, it’s beautifully decorated; Sir Paul is famous for his love of all things weird and wonderful and the huge collection of artwork which adorns the walls of his new store is quite the testament to his eclecticism. Add in a selection of preserved bugs in glass boxes, totem poles of shoes in the window displays, a rocking chair like none I’ve ever seen before and plenty of lovely garments and you have yourself a shop interior to while away your day in (Days? Weeks? Hell, we’re moving in).

A person wearing dark sunglasses and a light grey suit holds a closed orange umbrella. They stand in front of a wall covered in a collage of postcards, sketches and notes.
Above

Paul Smith: 46 Beak Street (Photography by Stephanie Sian Smith)

A clothing boutique with jackets hanging on a rail against a pale green wall. Above them, a row of small framed artworks is displayed beneath a large copper ventilation pipe.
Above

Paul Smith: 46 Beak Street (Photography by Stephanie Sian Smith)

A clothing rail holds a row of shirts and jackets in muted tones of blue, grey, white and burgundy. Above them, two rows of framed illustrations hang on a pale green wall.
Above

Paul Smith: 46 Beak Street (Photography by Stephanie Sian Smith)

The interior of a traditional clothing shop with pale green walls and wooden fixtures. Hats and ties are displayed on shelves, while a rail holds a selection of shirts and knitwear.
Above

Paul Smith: 46 Beak Street (Photography by Stephanie Sian Smith)

Three people stand close together, looking at the camera. The person on the right wears a brown hat, a white T-shirt and a blue patterned neckerchief.
Above

Paul Smith: 46 Beak Street (Photography by Stephanie Sian Smith)

Three people stand together in a room with shelves displaying shoes and gold animal sculptures. The person on the left wears a black and white patterned top, while the person in the middle wears a fedora and a red scarf. The person on the right wears round sunglasses and a black jacket.
Above

Paul Smith: 46 Beak Street (Photography by Stephanie Sian Smith)

Two people stand together in a room, smiling at the camera. To their left, a person in a dark suit covers their mouth with their hand, standing beside a colourful patterned jacket on a red stand.
Above

Paul Smith: 46 Beak Street (Photography by Stephanie Sian Smith)

Four people stand together in a crowded room. One person wears a red polka-dot blazer and a black leather skirt, while another wears a dark shirt patterned with cacti.
Above

Paul Smith: 46 Beak Street (Photography by Stephanie Sian Smith)

Three people stand close together, smiling at the camera and holding bottles of beer. They are in a dimly lit indoor space with shoes displayed on shelves in the background.
Above

Paul Smith: 46 Beak Street (Photography by Stephanie Sian Smith)

Four people stand together in a room, posing for a photo. Behind them, a wooden shelf displays a collection of hats on mannequin heads.
Above

Paul Smith: 46 Beak Street (Photography by Stephanie Sian Smith)

Three people stand close together and smile for a photo. They are positioned in front of a wall decorated with a grid of small, framed artworks.
Above

Paul Smith: 46 Beak Street (Photography by Stephanie Sian Smith)

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About the Author

Maisie Skidmore

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Maisie joined It’s Nice That fresh out of university in the summer of 2013 as an intern before joining full time as an Assistant Editor. Maisie left It’s Nice That in July 2015.

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