Thoka Maer’s nuanced gifs have won us over yet again with their subtle movement and brilliantly observed characters. We’ve featured the New York-based illustrator’s work before and this time there’s some lovely editorial commissions from The New York Times Magazine, Medium and Vogue to go alongside her charming creations.
With just enough detail to draw the viewer in, the beauty in Thoka’s work is how she only animates parts of the picture. Waving, a dog tail wagging and wiping a mirror all become delicate actions and Thoka’s soft colour palette only adds to the elegance of her work.
About the Author
Rebecca became staff writer at It’s Nice That in March 2016 before leaving the company at the end of 2017. Before joining the company full time she worked with us on a freelance basis many times, as well as stints at Macmillan Publishers, D&AD, Dazed and frieze.