Photographer Alasdair McLellan has shot the lookbook for Adidas and Palace’s Wimbledon kit collaboration. Featuring players holding tennis balls in front of their eyes and celebrating victory on their knees, the photographs demonstrate a cheeky take on the tournament, which has a reputation for formality and tradition. All Adidas players will wear the collaborative kit during the tournament, which starts today.
The tennis-inspired collaboration was teased earlier this week with posters appearing across London Underground featuring a floral display made from the Adidas Palace logo. The image is a nod to a flower bed at the All England Lawn Tennis and Croquet Club that incorporates the Wimbledon logo. The lookbook, which was revealed today (25 July), features Palace skateboarders Blondey McCoy and Lucien Clarke as models.
Starting his career at i-D magazine, McLellan has shot numerous covers and editorials for the likes of GQ, British Vogue and WSJ as well as previous campaigns for Palace, Supreme, Louis Vuitton, Burberry and Miu Miu. His portrait of Adele was used for her 2015 album 25.
The Palace Adidas collection will include men and women’s on-court apparel (in line with Wimbledon’s all-white dress code) and is due to launch on 3 July.
- Victor Fonseca treats his graphic design practice like a “playground”
- Photographer Jack Latham investigates the hidden conspiracies of Bohemian Grove
- Stella Park’s warm illustrations reflect her outlook on life
- Ugly beauty and challenging established norms feature in Jade Palace's collaboration with Yat Pit
- Astrid Seme elevates an artist’s work by challenging it through the lens of design
- Elizabeth Hibbard’s unsettling photographs examine subjective experience with a visceral gaze
- New study claims to pinpoint the most creative time of day, down to the minute
- Singapore-based studio Swell explores the idea of the banished book
- "My little niece and my grandmother like the game equally": how Playables made the simply addictive Kids
- In being "open to possibilities" still life painter Duane Keiser paints the everyday joys of life
- What the cluck? KFC releases limited-edition bucket hat
- For Bizzarri-Rodriguez, book design “is everything except a science”