News / Product Design

Peter Blake shows books are his bag by designing a new bag for books


Everyone who visits the It’s Nice That Studio always says, after complimenting how well the team makes a cup of tea, of course, “Wow, you lot have a lot of books here. Like, a lot of books here.” We do, and that’s because, by and large, books are bloody brilliant. Slide nearly anything between covers and you’ll likely find one of us inhaling it at a rate of knots. Obviously we do have some quality control, but the point stands: we love books.

So does pop artist don dada Peter Blake, if his contribution to the Books Are My Bags scheme is anything to go by. Launched in 2013, the series of tome-ready tote bags have previously been designed by the likes of Grayson Perry, Tracey Emin and Orla Kiely.

Blake’s typically bold design will be buyable in the nation’s bookshops from October 6, which marks 2018’s Bookshop Day, an annual event that becomes more important than ever as we see further reductions to library services under austerity politics.

Books Are My Bag’s Alan Staton says, “We are absolutely thrilled that Sir Peter has given his support to booksellers and the campaign in this way. His wonderful design will be loved by booksellers and their customers.”

Whether it’s the latest heavyweight Knausgaard hardback or a cheeky thriller you’re after, you’ve got a brand new bag to carry the big day’s spoils home in.