Public primary school in Tokyo to adopt Armani uniforms

8 February 2018
Reading Time
1 minute read

Taimei primary school in Tokyo has announced it has plans to introduce school uniforms designed by the Italian fashion house Giorgio Armani. The head teacher, Toshitsugu Wada, explained that the school was a notable part of Tokyo’s wealthy neighbourhood Ginza and said the uniforms were representative of the school’s status. Armani’s Japanese headquarters are, fittingly, only 200 metres away from the primary school.

The uniforms are said to cost $729 per set, which is three times more expensive than the current dress code. According to Business of Fashion, a concerned mother said: “I was surprised, and wondered why such luxury brand-designed uniforms have been picked for a public elementary school. I‘m worried that a wrong notion that something expensive is good and something cheap is bad could be imprinted on children.” An announcement was made on the school’s home page, promising further explanations in the near future.

Share Article

Further Info

About the Author

Daphne Milner

Daphne has worked for us for a few years now as a freelance writer. She covers everything from photography and graphic design to the ways in which artists are using AI.

It's Nice That Newsletters

Fancy a bit of It's Nice That in your inbox? Sign up to our newsletters and we'll keep you in the loop with everything good going on in the creative world.