The internet responds to Banksy’s self-destructive act of art

12 October 2018
Reading Time
28 minute read

Last weekend, Banksy made jaws drop and hit the headlines as his infamous Girl with Balloon unexpectedly self-destructed through its frame’s in-built shredder. The original piece had just sold for $1.4 million at the major art auction house Sotheby’s.

The entertaining prank has incited spoof spinoffs from around the world, from global brands like McDonald’s to unknown artists playing up to the scandalous stunt. Richard Agius, senior creative director of TBWA\ANG created their spoof around the instantly recognisable iconography of McDonald’s French fries captioned, “Going once, Going Fries, Gone”.

Similarly, Ikea recreated the in-built frame shredder in its signature visual language as a cheeky marketing ploy to align the homeware brand with pop culture. Whether or not you agree with Banksy’s two-fingered gesture to the multi-million dollar art world, he certainly knows how to set tongues wagging.

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About the Author

Jyni Ong

Jyni became a staff writer in March 2019 having previously joined the team as an editorial assistant in August 2018. She graduated from The Glasgow School of Art with a degree in Communication Design in 2017 and her previous roles include Glasgow Women’s Library designer in residence and The Glasgow School of Art’s Graduate Illustrator.

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