It’s the kind of brief that only comes along every so often – the chance to overhaul the look and feel of a magazine that’s been doing its thing for more than two decades. First published in 1985, Spin is devoted to unearthing new musical talent and exploring the trends and themes that go hand-in-hand with musical culture. Area 17 was tasked with “the re-conceptualisation of the visual identity, as well as mobile, website and iPad design” and working with Everything Type Company they’ve nailed it with a clean, creative design that dovetails with the mag’s stated aim of being “aspirational not elitist, enthusiastic yet discerning.”
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Rob Alderson is a freelance writer, editor and strategist. He was previously editor-in-chief of It’s Nice That and WePresent, and editor of Design Week. He publishes the newsletter Undo, which tries to make sense of how AI is changing design work, the design process and the design industry.

