The final big winners at the Cannes Lions as adland honours a brilliant animation

Date
25 June 2012
Reading Time
1 minute read

The final Cannes Lions were handed out over the weekend with some familiar campaigns scooping the final Grand Prix gongs. Jonny Kelly’s brilliant animation for Chipotle (above) took the plaudits in both the Branded and Film categories – a perfect example of why brands should let brilliant creatives produce something tremendous and let the internet do the rest with it amassing 11 million Twitter impressions in nine days.

Widely-acclaimed ursine promo The Bear for Canal Plus added to its hefty accolades by taking Grand Prix for Film Craft while the Grand Prix for Good went to Droga5’s beautifully simple drive to target potential bone marrow donors through a branded bandage set.

So that’s Cannes over for another year and despite various misgivings surrounding the industry shindig it’s good to see some genuinely creative campaigns honoured.

You can see the first two round-ups of the Cannes Grand Prix winners here and here.

Above

The Help I Want to Save a Life kit

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About the Author

Rob Alderson

Rob joined It’s Nice That as Online Editor in July 2011 before becoming Editor-in-Chief and working across all editorial projects including itsnicethat.com, Printed Pages, Here and Nicer Tuesdays. Rob left It’s Nice That in June 2015.

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