We commissioned filmmaker Jai Rafferty to celebrate the craftsmanship of tie-maker Drakes
- Date
- 14 May 2012
- Words
- Rob Alderson
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A few minutes’ walk from It’s Nice That HQ in east London, nestled in a Clerkenwell back street sits Drakes London, the largest independent hand-made tie producer in England. Behind an unassuming facade you enter a world where consummate craftsmanship, care and quality control combine to create some of the most sought-after neck-decorations around. Owner Michael Hill gave us a guided tour along with filmmaker Jai Rafferty and this is the piece we produced, a celebration of the timeless perfection of super-skilled hand-made garments.
The track comes courtesy of the excellent Rob Dunstone.
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About the Author
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Rob Alderson is a freelance writer, editor and strategist. He was previously editor-in-chief of It’s Nice That and WePresent, and editor of Design Week. He publishes the newsletter Undo, which tries to make sense of how AI is changing design work, the design process and the design industry.




