Stop-motion is more popular than ever at the moment so it needs something really special to make people sit up and take notice. Gulp released today by Aardman Animations and W+K will do just that, and not just because of its record-breaking size. It’s beautifully done and was shot on a Nokia N8 smartphone – sit back and soak up this salty seaside tale.
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Rob Alderson is a freelance writer, editor and strategist. He was previously editor-in-chief of It’s Nice That and WePresent, and editor of Design Week. He publishes the newsletter Undo, which tries to make sense of how AI is changing design work, the design process and the design industry.