House of Holland collaborates with Martin Parr on SS16 menswear collection

Has there ever been a photographer/fashion designer duo as perfectly paired as Martin Parr and Henry Holland? The designer showed his new menswear collection under the moniker House of Holland at London Collections: Men yesterday. The collection was heavily influenced by the Magnum photographer and photojournalist, whose love of kitsch and heavily saturated shots of archetypal British scenes are a pillar of the British photography scene. The collection is available to shop right now over on the House of Holland site – which had crashed when we last checked in. If you want to see more in the meantime, Henry is Instagramming with the hashtag #MartinFuckingParr, which gives a hint as to how excited he is.