A new year, a new colourful design for the London Design Guide

Date
24 September 2015

One of the great things about London Design Festival is that alongside the new commissions, it hits home just how much stuff there is in the capital all year round, even when we’re not shouting about it. One little volume that speaks exactly that doctrine is the London Design Guide, edited by design author and ex-LDF deputy director Max Fraser and designed by Richard Ardagh Studio.

The book is now in its fourth edition, and spotlights the “design destinations” and aesthetically pleasing cafés, bars and restaurants around the city. For this iteration the book boasts a new identity with interlocking letters and a bright neon colour palette. As well as a new cover design – created by Richard Ardagh Studio for the first time – the interior pages (G. F Smith’s Naturalis Absolute White Smooth, if you’re interested) also show off new graphics and features, as well as a new “simple and clean” website.

Above

Richard Ardagh Studio: London Design Guide

Above

Richard Ardagh Studio: London Design Guide

Above

Richard Ardagh Studio: London Design Guide

Above

Richard Ardagh Studio: London Design Guide

Above

Richard Ardagh Studio: London Design Guide

Above

Richard Ardagh Studio: London Design Guide

Share Article

About the Author

Emily Gosling

Emily joined It’s Nice That as Online Editor in the summer of 2014 after four years at Design Week. She is particularly interested in graphic design, branding and music. After working It's Nice That as both Online Editor and Deputy Editor, Emily left the company in 2016.

It's Nice That Newsletters

Fancy a bit of It's Nice That in your inbox? Sign up to our newsletters and we'll keep you in the loop with everything good going on in the creative world.