Giant food! That you can sit on! But in spite of the title The Importance of the Obvious, that’s not all there is to Matthias Borowski’s MA project in contextual design from the Design Academy Eindhoven. Matthias decided to base his thesis around the transformations of various materials and with the cooking process being one of the most complex and common material transformations to to take place, he figured food might be a good place to start. Drawn in by the material conditions of sweets and confectionary (who isn’t?) Matthias set about translating the colours, textures and layers of sweets into his product design. I’ll take the liquorice allsort for my living room, if you don’t mind.