It’s common knowledge that music video budgets have been tight for some time now. So, when presented with such an unabashed exploration of techniques, scenes, and casting all in four and a half minutes you have to stand up and take note. Having only graduated from The Norwegian Film School in 2010, director André Chocron has created something beyond his years that I’m sure will do the band wonders in the PR game. Hell, even if it’s not your cup of tea – where else will you find a video with underwater dancers followed by skateboarding businessmen?
About the Author
Alex joined as director in 2008 and oversees the commercial side of The HudsonBec Group which includes It's Nice That, Anyways, Lecture in Progress and If You Could Jobs. Contact him to discuss working with us on sponsored content, commercial partnerships, media partnerships and commissioning work.