Abstract plumage photos treated with care and consideration by Studio Baer
When Studio Baer’s gorgeous book of Thomas Lohr’s plumage photographs arrived in the studio last week, I waxed lyrical about its Japanese paper cover, which felt unlike anything I have ever had the good fortune to stroke before. Add in the subtle, debossed title and I was in publication heaven, but the rest of the editorial team wasn’t so sure –“like weird rubber/reminds me of fingernails down a blackboard/gives me goose pimples” those philistines mewled.
But like a power-mad general I am sticking to my guns – it’s a brilliant cover and the rest of the book is stunning too. It helps that Thomas’ pictures are so striking – birds’ feathers shot up close to become rich and varied abstract images – all glossy blues, delicate pinks and shimmering oranges. But that shouldn’t detract from what the Studio Baer team has achieved with its calm, beautifully-paced art direction and high quality touches like the white thread binding. Come for the birds, stay for the weird rubber…
Thomas Lohr: Birds
Thomas Lohr: Birds
Thomas Lohr: Birds
Thomas Lohr: Birds
Thomas Lohr: Birds
Thomas Lohr: Birds
Thomas Lohr: Birds
Studio Baer: Thomas Lohr – Birds
Studio Baer: Thomas Lohr – Birds
Studio Baer: Thomas Lohr – Birds
Studio Baer: Thomas Lohr – Birds
Studio Baer: Thomas Lohr – Birds
Studio Baer: Thomas Lohr – Birds
Studio Baer: Thomas Lohr – Birds
Studio Baer: Thomas Lohr – Birds
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Rob Alderson is a freelance writer, editor and strategist. He was previously editor-in-chief of It’s Nice That and WePresent, and editor of Design Week. He publishes the newsletter Undo, which tries to make sense of how AI is changing design work, the design process and the design industry.

