WE ARE Pi visualise TED to power of X in The Human Arabesque

17 April 2012


Representing the multiplicity of ideas and the people presenting them, TEDxSUMMIT have once again enlisted Amsterdam-based creative talents WE ARE Pi to illustrate the point perfectly (once again) with a human kaleidoscope.

Celebrating “’the power of x to multiply great ideas,” the team worked collaboratively with Körner Union, whose mirrored sets have formed the aesthetic base for a number of projects, and with Paris’ BIG Productions, creating an 18 metre-high mirrored prism over a moving floor. The result, an infinite ornamental arabesque pattern, is a feat of engineering and choreography with no computer manipulation and, as the WE ARE Pi creative partner Barney Hobson adds: “No smoke, just mirrors.”

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Bryony Quinn

Bryony was It’s Nice That’s first ever intern and worked her way up to assistant online editor before moving on to pursue other interests in the summer of 2012.

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