Work / Film

WE ARE Pi visualise TED to power of X in The Human Arabesque

Representing the multiplicity of ideas and the people presenting them, TEDxSUMMIT have once again enlisted Amsterdam-based creative talents WE ARE Pi to illustrate the point perfectly (once again) with a human kaleidoscope.

Celebrating “’the power of x to multiply great ideas,” the team worked collaboratively with Körner Union, whose mirrored sets have formed the aesthetic base for a number of projects, and with Paris’ BIG Productions, creating an 18 metre-high mirrored prism over a moving floor. The result, an infinite ornamental arabesque pattern, is a feat of engineering and choreography with no computer manipulation and, as the WE ARE Pi creative partner Barney Hobson adds: “No smoke, just mirrors.”