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Three posters for an event called “Rundgang” in red, green and purple. Each features a surreal illustration and the text “Finkenau 15. – 18. Juli 15”.

Hamburg-based Villa Studio collaborates with illustrators for exhibition identity

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Date
11 January 2016

Villa Studio’s identity for Hamburg University of Applied Sciences (HAW Hamburg) pulls together three different areas of the school for their annual exhibition. For the first time the three departments, Design, Medien and Information, showed their work together in the summer show titled Rundgang DMI. 

“The basic design is similar, but each department has its unique colour and type,” Villa Studio explains. The project used a different illustrator for each of the three posters with Christoph Kleinstuck creating the D, Philipp Lemm the M and Matthias Barth the I, all of whom attended the university at the time the show took place last summer. Abstract yet still playful the central illustrations reflect the eclectic nature of the work that’s created at the university with comics, photography, animation and interactive installations all being showcased. The type was designed by French type foundry Lift and is adapted across the series to both differentiate and tie them together.

A pile of overlapping posters in red, blue and green. They feature detailed line illustrations and the text “Rundgang des Mediendesign” and “Finkenau 15–18. Juli 15”.
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Villa Studio: Rundgang DMI

Three square posters in green, red and purple are leaned against each other. Each features a grid of illustrations and the text “Rundgang” and “Finkenaustausch 15.–18. Juli 15”.
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Villa Studio: Rundgang DMI

Three printed posters overlap on a grey surface. The top poster features bold red lettering that reads “RUN” and “DES”, with a patterned fill inside the characters. Other posters in green and purple show similar typographic styles.
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Villa Studio: Rundgang DMI

A stack of white event flyers with purple and red text on a grey surface. The top flyer lists dates and times for an exhibition at the “Kunst- und Mediencampus Hamburg”.
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Villa Studio: Rundgang DMI

A stack of printed booklets tied with purple elastic bands. The top cover features purple illustrations and text that reads “FINKENAU 15. – 18. JULI 15”.
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Villa Studio: Rundgang DMI

A person rides a bicycle past a wall covered in posters. A child sits in a seat attached to the back of the bike. The posters feature green and red illustrations with the text “Rundgang Design” and “Finkenau 15–16 Juli 15”.
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Villa Studio: Rundgang DMI

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About the Author

Rebecca Fulleylove

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Rebecca Fulleylove is a freelance writer and editor specialising in art, design and culture. She is also senior writer at Creative Review, having previously worked at Elephant, Google Arts & Culture, and It’s Nice That.

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