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Graphic Means, a documentary on the evolution of graphic design production, premieres this week

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Date
10 April 2017
A collage on a grid background features a person sitting at a vintage computer terminal. They are surrounded by analogue design tools, including a typewriter, a T-square, a craft knife and markers. Bold text reads “graphic means” above the sub-headline “A History of Graphic Design Production”.

Graphic Means, a major new documentary charting the evolution of graphic design production, will premiere on 15 April 2017 at ByDesign film festival in Seattle. The film by Briar Levit marks around 30 years since desktop publishing revolutionised the graphics industry, and explores the progression to this point from the 1950s.

The film features interviews with a host of influential names in the graphic design industry, including Steven Heller, Ellen Lupton, Ken Garland, Malcolm Garrett, Cece Cutsforth, Adrian Shaughnessy, Ian Swift, Frank Romano, Lucille Tenazas, Tobias Frere-Jones and Art Chantry.

“It’s been roughly 30 years since the desktop computer revolutionised the way the graphic design industry works,” Briar says on the documentary’s website. “For decades before that, it was the hands of industrious workers, and various ingenious machines and tools that brought type and image together on meticulously prepared paste-up boards, before they were sent to the printer.

“I had some vague knowledge about production before the Mac…it occurred to me that if I knew so little, my graphic design students know even less! So with this, I set out to document the tools, processes, and people, of this brief moment in the design world.” Briar is assistant professor of Graphic Design at Portland State University.

Funds were raised for the film via Kickstarter, and now the film is being screened at various events and festivals before its DVD and streaming release later this year. It’s expected to reach iTunes and Amazon by early 2018 and is campaigning for release on Netflix.

An open book displays a black and white collage of graphic elements, typography and fragmented imagery. The right page features a large lowercase “e” and the number “120” alongside a profile of a person.
Above

Briar Levit: Graphic Means

Ellen Lupton smiles and gestures with one hand against a plain grey background. A text box in the lower left reads “Ellen Lupton” and “writer / designer / educator”.
Above

Briar Levit: Graphic Means

A person in a white short-sleeved shirt works at a large drafting table. They are arranging elements of a print advertisement that reads “You’ll go gift-happy with us. You’ll save, too.”
Above

Briar Levit: Graphic Means

A design layout for a publication, featuring the bold, diagonal text “DE NIEUWE” across a white background. The page is filled with technical annotations, geometric sketches, and a brown square containing a grid of four dotted boxes.
Above

Briar Levit: Graphic Means

A portrait of Adrian Shaughnessy wearing round glasses and a blue shirt. He is positioned in front of a shelf filled with books and folders. A white label in the foreground reads “Adrian Shaughnessy” and “writer / designer / educator”.
Above

Briar Levit: Graphic Means

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About the Author

Jenny Brewer

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Jenny oversees editorial output across It’s Nice That. Get in touch with writing pitches for features or opinion pieces, big creative story tips, or questions about all things editorial. jb@itsnicethat.com

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