The If You Could Jobs weekly: How&How on lessons learned from setting up two studios across Europe

How&How co-founder Cat How shares the benefits the move has had for the studio – plus advice for those thinking of making the leap.

29 April 2022

Every month we invite creative professionals to share their thoughts on a topic they care about from the creative world of work. In our latest article, the co-founder of How&How Studio, Cat How, shares their journey setting up two studios across Europe and how it’s helped them thrive.

“Barely six months old and our agency was already in two locations, London and Lisbon,” says Cat. “We never intended to do it this way. It’s certainly more difficult, and definitely more stressful. But we’ve realised that the benefits of growing two teams in different locations outweighs the bad stuff. So here’s to having your cake and eating it!”

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