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A screenshot of an article by Kareem Abdul-Jabbar titled “Kareem Abdul-Jabbar: This is the difference between Donald Trump and Bernie Sanders”. Hand-drawn black text is scribbled over the body of the piece, including the phrases “NOW I KNOW WHY” and “I DON’T WANT TO SEE IT AGAIN”.
A screenshot of an article by Kareem Abdul-Jabbar titled “Kareem Abdul-Jabbar: This is the difference between Donald Trump and Bernie Sanders”. Hand-drawn black text is scribbled over the body of the piece, including the phrases “NOW I KNOW WHY” and “I DON’T WANT TO SEE IT AGAIN”.

Quid Pro Sans lets you type in Donald Trump’s giant felt tip handwriting, with some surprises

The free typeface by Rick Banks’ F37 Foundry and agency JKR features a spectrum of Trump’s erratic approach to the same letterforms, and autocorrects up to 100 words with comically Trumpian replacements, like “nice” to “moron”, and “Trump” to “stable genius”.

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Date
26 November 2019

Rick Banks’ type foundry F37 and the New York office of international agency Jones Knowles Ritchie last week reacted at breakneck creative speed to make a typeface based on Trump’s instantly infamous Quid Pro Quo notes. Revealed casually during a statement to the press, the president’s handwritten, felt tip pen scrawl went viral and almost eclipsed the statement itself, which saw him address Gordon Sondland’s testimony to the House Intelligence Committee that Ukraine was tied to a quid pro quo. His notes read: "I WANT NOTHING. I WANT NOTHING. I WANT NO QUID PRO QUO. TELL ZELLINSKY TO DO THE RIGHT THING. THIS IS THE FINAL WORD FROM THE PRESS OF THE U.S."

Like a moth to a flame, the creative team couldn't let a such a high-profile typographic moment pass on by. JKR got in touch with Banks with an idea and a tight deadline. "I got a text message at 9pm, saying 'we want to make a typeface from Trump’s handwriting in 24 hours. Can you do it?'" Banks tells It's Nice That. "I said yes without a brief, and (as JKR are in New York) I woke up to a longer brief, which included swapping out lots of words with Open Type, which is a lot more tricky."

Up for a challenge, Banks set about creating the typeface called Quid Pro Sans, which not only transforms Trump's handwriting to a usable typeface – including multiple versions of the same letter, as per his inconsistent penmanship - but also autocorrects up to 100 words with comically Trumpian replacements. For example, “thing” changes to “no collusion”, “KKK” to “fine people” and (of particular hilarity to us) “nice” to “moron”.

To accurately represent his idiosyncratic script, Banks referred to other samples of Trump's handwriting online, alongside the Quid Pro Quo notes. There are multiple ligatures for the same letterforms – for instance if you type the letter “i” more than once, the second “i” will look different to the first. "He always seems to use a huge felt tip pen, weirdly," Banks says of his research into Trump's note writing, "and a lot of the letterforms are different. They’re always uppercase – he seems to have an upper-upper case and a lower-upper case. Some of the forms are almost painted, and he uses this elongated tail on his 'e'. Also, his writing and signature seems to have got more erratic over time. It’s an interesting insight into the mind of Donald Trump."

The typeface is available for use online and for download via the dedicated website, www.finalwordfromthepres.com and while it is technically free, JKR is suggesting the public pay a "quid pro quo" in the form of a donation to the ACLU, "since nothing in life is ever truly free". The agency is encouraging people to use the font to make posters, which it did this past weekend around New York (see below).

Banks has previously reacted to Trump using type helping create a typeface to raise money for charities affected by his administration.

GalleryRick Banks F37 and JKR: Quid Pro Sans reference

A street scene shows a wall covered in posters of a person wearing Dior clothing. Handwritten text is scrawled across the posters, including phrases like “I WANT BURGERS I WANT FRIES”. A person pushes a child in a pram past the wall, while another person stands watching.
A piece of Trump Organization stationery featuring handwritten notes and red cross-outs. The text includes phrases such as “World Global Stop and Frisk” and “National Shoot Shoot Shoot”, with a red handwritten note reading “Too expensive”.
A street scene shows a wall covered in posters of a person wearing Dior clothing. Handwritten text is scrawled across the posters, including phrases like “I WANT BURGERS I WANT FRIES”. A person pushes a child in a pram past the wall, while another person stands watching.
A screenshot of an article by Kareem Abdul-Jabbar titled “Kareem Abdul-Jabbar: This is the difference between Donald Trump and Bernie Sanders”. Hand-drawn black text is scribbled over the body of the piece, including the phrases “NOW I KNOW WHY” and “I DON’T WANT TO SEE IT AGAIN”.
A person in black clothing runs past a graffiti-covered storefront. A white poster on the wall reads “I WANT TO DANCE WITH SOMEBODY” followed by a short poem.
A handwritten note on official stationery featuring the Seal of the President of the United States. The message reads “Shane – You are a great guy – thanks for all of your help” followed by a signature and the printed title “The President”.
A close-up of a handwritten note on a piece of paper. The text reads “Ambas Gordon Sundland says” followed by a message asking “What do you want from Ukraine”.
A white typographic specimen on a black background reads “QUID PRO SANS”. Below the title, the alphabet is displayed in a bold, fluid, hand-drawn style.
A minimalist website layout with a white background. Bold, black handwritten text in the centre reads “START TYPING YOUR STABLE GENIUS NOTE”.
A white screen features a gold seal and the text “ABOARD AIR FORCE ONE” at the top. In the centre, the words “IT’S MORON THAT” are written in a bold, black, hand-drawn style. Three gold links at the bottom read “DOWNLOAD FONT”, “QUID PRO QUO” and “DOWNLOAD POSTER”.
A minimalist graphic on a white background features a gold seal and the text “ABOARD AIR FORCE ONE”. In the centre, a handwritten black script reads “I’ve made a yuge mistake”. Small gold links at the bottom read “DOWNLOAD FONT”, “QUID PRO QUO” and “DOWNLOAD POSTER”.

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About the Author

Jenny Brewer

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Jenny oversees editorial output across It’s Nice That. Get in touch with writing pitches for features or opinion pieces, big creative story tips, or questions about all things editorial. [email protected]

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