A typeface has been launched by creative agency Jolly Rebellion, to attempt to fight Trump in a creative way. Designed by Rick Banks, founder of F37 foundry and creator of type and logos for the likes of Nike, Adidas, Douwe Egberts, D&AD and Taschen, the font is released specially for the festive season.
Available to download for £6.66, all money raised will go to three charities: Hope Not Hate, an advocacy group countering racism and fascism; TellMama, a project recording and tackling anti-Muslim incidents in the UK; and Fawcett, the UK’s leading charity campaigning for gender equality and women’s rights.
Jolly Rebellion’s creative director Cathy Hutton, formerly of agencies Karmarama and Grey, says of the project: “2017 has been a really hard year for our world. So, when we created our own font we couldn’t think of better causes to donate it to than those fighting for an equal society. Even if we raise just £6.66 it will be worth it. If politics can’t kick him out, maybe being a bit creative can.”
The agency has also created a Christmas card to promote the campaign, using the new font. Rick commented: “Placing the new typeface over Trump’s face and mouth was thoroughly therapeutic! Let’s hope we can raise money to help shut him up for real.”