Social Suicide

29 July 2009

“The hotter the day, the less you pay!”. Fantastic promotional idea from menswear label Social Suicide to celebrate the launch of their new Ganton Street outlet.

Depending on how hot it is in our fair capital this summer, Social Suicide will be offering you the equivalent money off their current SS09 collection, The Beaufort Scale. If it’s 21 degrees on the thermometer, then you get 21% off, if it’s (a miracle) 30 degrees, then 30% off – simple system, beautifully implicated. Whether it’s a scorcher or not, the shop’s well worth a visit and not even London will hit freezing for a little while yet, so you’ve no excuse… Social Suicide, 8 Ganton Street, London, W1F 7QP

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About the Author

Alex Bec

Alex joined as director in 2008 and oversees the commercial side of The HudsonBec Group which includes It's Nice That, Anyways, Lecture in Progress and If You Could Jobs. Contact him to discuss working with us on sponsored content, commercial partnerships, media partnerships and commissioning work.

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