I’ve been excited at the prospect of a new Black Keys album for a little while now, and their new single Tighten Up does nothing to dampen my mood – classic Keys bolchiness. Team a great track with a puppet dinosaur and you have yourself a fantastic, if a little strange music promo. It’s Nice That viewers, meet Frank.
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Alex is the CEO of It’s Nice That. He oversees the commercial side of It’s Nice That, Creative Lives in Progress and If You Could Jobs.