Great photography festival identity design by French agency Studio ABM

Date
16 December 2015
Reading Time
1 minute read

When you’re working with sublime imagery on an identity project, tackling the design can be deceptively difficult. While you need the visuals to sing, you also need a look and feel that’s instantly recognisable – one that never overshadows the work it celebrates, but one that can also very much stand on its own two feet. That’s why French agency Studio ABM’s identity for photography festival Recontres d’Arles feels so strong: each of the images is displayed superbly, but when the typography is isolated, it still feels instantly part of the festival. Studio ABM created the designs to be used across all collateral including online, billboards, catalogues, tickets, badges and even beer cups. In another glorious twist, one of the main photographs used across the printed matter is a sweet little image of some sassy kids by Delphine Chanet, who we featured on the site just last week.

Above
Left

ABM Studio: Arles 2015 identity

Above
Left

ABM Studio: Arles 2015 identity

Above

ABM Studio: Arles 2015 identity

Above

ABM Studio: Arles 2015 identity

Above

ABM Studio: Arles 2015 identity

Above

ABM Studio: Arles 2015 identity

Above

ABM Studio: Arles 2015 identity

Above

ABM Studio: Arles 2015 identity

Share Article

Further Info

About the Author

Emily Gosling

Emily joined It’s Nice That as Online Editor in the summer of 2014 after four years at Design Week. She is particularly interested in graphic design, branding and music. After working It's Nice That as both Online Editor and Deputy Editor, Emily left the company in 2016.

It's Nice That Newsletters

Fancy a bit of It's Nice That in your inbox? Sign up to our newsletters and we'll keep you in the loop with everything good going on in the creative world.