In recent years, the capabilities of digital design have expanded to new and exciting heights. An industry which encompasses vast amounts of research alongside interactive design, UX and UI designers always put their users first. The end results are as broad as digital design’s possibilities, creating digestible design experiences in myriad ways from app prototyping and website design to online publications.
To look inwards at this industry, the people creating brilliant work within it and the tools they use, It’s Nice That has worked with Adobe XD to curate Designing Experience.
Taking place from 7pm at The Ace Hotel in Shoreditch on 3 September, this free to attend event will feature five speakers working across commercial, technical and experimental sectors of digital design, each of whom is a respected designer or creative director carving out exciting positions within the industry.
Over the course of the evening, we will be joined by Google’s senior designer Rachel Ilan Simpson, The Guardian’s digital designer Ben Longden, the creative directors of Yes Studio, MullenLowe’s creative director Rachel Wells and Lisa Reeves, Barclay’s VP design principal.
You can find out a little more about each of these speakers below, as well as details on how to secure your free ticket for the event.
Ben Longden, The Guardian
In his position as digital design director at The Guardian, Ben Longden has helped to shape its digital experience across the website, apps and digital platforms. Ben has additionally worked on some of the biggest news events of recent years, including Cambridge Analytica and the Paradise Papers.
Ben’s talk at Designing Experience will concentrate on his own love-hate relationship with digital design, explaining how he fell into the medium by accident. Moving onto his work at The Guardian, Ben will also touch on the power of being able to build websites as well as designing them, the challenges the publication faces and its considerations when covering the constantly changing and updating news cycle.
Rachel Wells, Mullen Lowe Profero
Currently a creative director at marketing communications network Mullen Lowe Profero, Rachel Wells leads both its digital, creative and design output. With a specialism in digital transformation, Rachel has ten years of experience conceiving, developing and crafting digital experiences.
Recent campaigns the creative director has led include a redesign of Wagamama’s, major product launches for Magnum, as well as the transformational redesign of Royal Mail online. In 2018, Rachel was listed on the prestigious BIMA 100.
Rachel will join us to discuss brand new and upcoming projects Mullen Lowe Profero has been working on recently, as well as discussing her specific approach to digital design.
Lisa Reeves, Barclays
Currently Barclays’ VP design principal, Lisa Reeves has a colourful design history previously working in sport, high-end fashion, media and now finance. Beginning her creative career in photography and art direction, before moving through the target-driven world of e-commerce and eventually leap-frogging into broader user experiences, Lisa now explores the power design can bring in to one of the newer spheres of UX.
During her talk, Lisa will discuss her work “designing conversations” as well as the future of voice-enabled experiences.
James Musgraves and Oli O’Driscoll Joseph, Yes Studio
In working across art direction, design and technology since 2004, Yes Studio has garnered a respected position in the industry. The studio has worked with an expansive list of clients in the cultural sector, including the likes of Peter Saville, Penguin, Warp Records and the V&A, as well as creating websites for a number of the world’s leading photographers, fashion designers and type foundries. As a result, its work has been recognised by Grammy, BAFTA and D&AD.
Yes Studio’s James Musgrave and Oli O’Driscoll Joseph will join us to discuss the studio’s interests in exploring and utilising new technologies contextually and creatively.
Rachel Ilan Simpson, Google
As a senior designer at Google since 2013, Rachel Ilan Simpson has a wealth of experience, working across its Chrome, Search and Duo teams.
During her time at Google, Rachel has led over 20 Design Sprints, driven organisational change with Doctors Without Borders and transformed translation in Chrome. Outside of her work at Google, Rachel founded the first German version of the Maker Faire and is the founder of Design Jam, a one-day event “bringing together designers, developers and entrepreneurs to solve a problem and build a prototype in just ten hours (or so)”.
Rachel’s talk at Designing Experience will discuss her background, approach and philosophy to design, as well as her experience at Google.
About the Author
Lucy joined It’s Nice That as an editorial assistant in July 2016 after graduating from Chelsea College of Art. In October 2016 she became a staff writer on the editorial team and in January 2019 was made It’s Nice That’s deputy editor. Feel free to get in contact with Lucy about new and upcoming creative projects or editorial ideas for the site.