Marcel: Inglorious Fruits & Vegetables

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Category winners of the Design Museum’s Designs of the Year are out

The category winners for this year’s Designs of the Year have been announced, including a nod to one of our favourite projects, Marcel’s Inglorious Fruits & Vegetables campaign, which scooped the graphics category nomination. The campaign was nominated by our very own Alex Bec, and was created to champion the beauty within misshapen fruits and vegetables, which are sold at Intermarché for 30% cheaper than their more traditional-looking counterparts. The overall Design of the Year from the six category winners will be announced June, and all are on display at the exhibition alongside the other nominations (read our thoughts on it here) until 31 March 2016.


Marcel: Inglorious Fruits & Vegetables


Marcel: Inglorious Fruits & Vegetables


Marcel: Inglorious Fruits & Vegetables


Marcel: Inglorious Fruits & Vegetables


Marcel: Inglorious Fruits & Vegetables

Digital – Boyan Slat, Jan de Sonneville PhD and Erwin Zwart: The Ocean Cleanup


Boyan Slat, Jan de Sonneville PhD and Erwin Zwart: The Ocean Cleanup

This crowd-funded project develops ways to efficiently remove plastic pollution from aquatic ecosystems on a large scale.

Architecture – Elemental : UC Innovation Center – Anacleto Angelini


Elemental: UC Innovation Center. Photography by Felipe Díaz Contardo.

This university building in Santiago was designed to create “the right environment for knowledge-creation.”

Transport – YooJung Ahn, Jared Gross and Philipp Haban: Google self-driving car

A car that drives itself! No wheels, no pedals, just a button.


YooJung Ahn, Jared Gross and Philipp Haban: Google self-driving car

Product – Donald Ingber and Dan Dongeun Huh: Human organs-on-chips

These little chips were developed by Harvard University students and use living human cells that mimic the complex tissue structures and functions of entire organs, aiming to help advance the creation of personalised medicines and aid drug discovery with lower development costs.

Fashion –Thomas Tait: Thomas Tait AW13/14


Thomas Tait: AW13/14

The Central St Martins graduate’s designs were chosen for their demonstration of technical skills and aesthetics, showing combinations of colour, cut and materials “with vision and confidence,” according to the Design Museum.