We’re obviously not saying that frieze magazine was poorly designed before, but have you seen it since Sonya got her clever hands and eyes on it? That ever-anticipated publication is like the Dyson Airblade of magazines – practical, timely and an absolute inspiration to all other designers. We actually interviewed Russian-born Sonya back in April about the complete re-design she did for Frieze magazine (“To put it crudely, I wanted for the magazine to be ‘hot’ in the grown-up way”) and her tactile attitudes to design and print. What we got from speaking to her was a feeling of absolute dedication and tradition to her work process.
When asked about her feelings towards the decline of printed publications and the transference of design from print to screen she simply replied: “Great design is important regardless of the times. Does this sound naive? I really mean it.”
Upon hearing this firm statement from such a quietly influential woman, we knew she would be perfect to speak at Here 2012. Sonya is a perfect blend of traditional graphic design knowledge with an entirely contemporary attitude to her practice, perhaps the reason why she has worked for Phaidon Press on a number of publications, each stamped with her tactile and, at times, conceptual trademark.
We are incredibly excited to and honoured to have Sonya Dyakova speaking at Here 2012, and we can’t wait to hear her share with us some of the invaluable tricks of her trade and some of the highlights of her thus-far incredibly fruitful and fascinating career, including how she found out rejection can be a blessing in disguise.
Here takes place on Friday September 21 at London’s Royal Geographical Society. For more information and tickets click here
- Ivana Bobic on exploring tactility in film, and how to make slow-mo jelly boobs
- The history of the hotel Venets: a 22-storey metaphor for Soviet utopia
- The Papier Machine collection of DIY electronic paper toys reinvents the activity book
- Brie Moreno's back with more felt tip-filled, curvy illustrations
- Meet Monkey Type, an international collective bananas about fonts
- Arielle Bobb-Willis’ colour-packed portfolio is the photographic equivalent of a SAD lamp
- Pee on this Ikea print ad, and if you’re pregnant, you get a crib half price
- Coca-Cola reveals custom typeface, TCCC Unity, inspired by its modernist heritage
- Muji to open “anti-gorgeous, anti-cheap” hotels in China and Japan
- The rebrand for Russia’s tourist board uses Suprematist geometry laid out as a map
- The Guardian unveils redesign across print and online
- A first look at Uber and NASA's new flying vehicle