It’s tricky to argue with anything that Jack White does these days through the sheer relentlessness of his stunning output; so when he says he wants two versions of himself in the same video, I doubt director Dori Oskowitz put up much of a fight. His latest video for the barnstorming Shakin’ is a triumph of bendy dancers and double vision and I urge you tune in to three and a half polished minutes that ooze brand White.
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Alex is co-founder of It’s Nice That. Once one of the main contributors to the site, he stepped back from writing as the business expanded. He currently works across It’s Nice That, Creative Lives in Progress and If You Could Jobs.