We’ve seen a lot of themed magazines recently. People having a whack at creating publications based around one topic or idea, a little like risky concept albums. Slightly less honed-in than, say, the magazine for redheads, dogs, or cats, this new glossy bi-annual from Paris is themed around adolescence. Created by designer and artist Clotilde Viannay and art directed by Raphaël Garnier, the magazine is centred around one big name – in this issue it is Juliette Greco – who is interviewed about her life, predominantly that sticky awkward bit around the teenage years, to see how it shaped her future.
Disclaimer: I can’t actually read this magazine because it’s in French, which is frustrating because the art direction and commissioning is absolutely perfect. There’s illustrations by Viktor Hachmang and fantastic photography by Philippe Jarrigeon, and a whole bunch of great contributions from other up-and-coming French artists. What really steals the show though is Raphaël’s art direction. Magazines these days are rarely this joyful, exuberant and unafraid to break the rules. To see someone unashamedly make one page into a big pastel-coloured heart is truly special. Anyone who fancies translating L’INCROYABLE for us, do get in touch.
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