As publicity stunts go, here’s one that totally floats our boat. Stationery company Moo.com have launched a new range, and to promote it they have created business cards and letterheads for a host of famous names; from Charles Darwin and William Shakespeare to James Bond creator Ian Fleming and US founding father Benjamin Franklin.
Of course most of these figures would have had real-life letterheads, but the Moo team have done a grand job reimagining them for a contemporary design climate. So Charles Darwin’s business cards connect together in a way that reflects his evolutionary theories, Einstein has a sleek modernist look and feel that riffs off his most famous discovery and Fleming boasts a brash, Bond-saturated set.
Good work all round.
- Creative coder Neal Agarwal on bringing the internet back to its weird days
- Isaac Lock’s hilarious documentary goes behind the scenes of Fiorucci’s revival
- Meet Rob en Robin, the Dutch studio that finds humour in often lifeless topics
- The latest issue of Fukt is all about systems, and how to break them
- Book of Roy: Neil Drabble photographs an American teenager over the course of eight years
- Double Click October is all about the humble portfolio site
- Graphic Design is Mental: Tips for looking after your state of mind as a designer
- Greta Grotesk is a typeface in homage to the teenage activist’s handwriting
- “The signs were completely radical”: Margaret Calvert looks back on her illustrious career
- Alan Titchmarsh stars in new campaign for Adidas’ Gardening Club collection
- A glimpse at the 226 Japanese posters on display at Stedelijk Museum
- Michiyo Yanagihara imbues her post-human photography with Japanese mythology