Launch Recite Me assistive technology
An animation in which Daisy Duck and Huey Duck sit at a breakfast table. Daisy, wearing a purple robe and hair curlers, pours a dark liquid from a pot into a cup while Huey watches.

Wave goodbye to your afternoon! Tumblr just launched its own GIF TV channel

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Date
26 June 2015

It’s Friday afternoon, which means that if you haven’t yet searched the internet for a GIF to communicate exactly how you feel, you likely will do within the next hour or two. Fortunately for you, Tumblr has just launched Tumblr TV – an endless stream of GIFs which automatically play out, to make that process easier and more entertaining for everybody. It’s essentially Tumblr’s equivalent of Giphy TV, but with a search service which allows you to narrow down to exactly which image of Mariah Carey gently wiping away a tear you’re after, and it’s a treat for all of us internet-age aliens who can only express emotions through GIFs.

“The GIF is really an old standard that dates back to the 80s,” Tumblr project engineer Bill Eager told Wired in an article on its site today. “It was a conceptually challenging exercise to present GIFs in a fresh way… GIFs can be large files and render slowly. We have a sophisticated search product already, so it was easy to get the Tumblr TV content right once we nailed down the experience.”

An animation of Daft Punk wearing their signature helmets, facing each other against a bright sky. The lighting and colours shift subtly across the scene.
Above

Tumblr TV

An animation in which Taylor Swift dances in a shimmering dress, bathed in deep red light. She is surrounded by a crowd of people in a dark, grainy setting.
Above

Tumblr TV

An animation in which a person in a dark suit and white bow tie looks at the camera. They gesture with their hands in a blurred, rapid motion.
Above

Tumblr TV

An animation in which a person with dark hair, wearing a blue and yellow top, sits in a car and waves. Another person in a suit is visible in the background.
Above

Tumblr TV

An animation of Harry Styles smiling and holding a microphone. He wears a dark sweatshirt and gestures with one arm against a dark, textured background.
Above

Tumblr TV

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About the Author

Maisie Skidmore

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Maisie joined It’s Nice That fresh out of university in the summer of 2013 as an intern before joining full time as an Assistant Editor. Maisie left It’s Nice That in July 2015.

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