Paris-based studio Violaine & Jérémy has created this elegant identity for an exhibition at the Musée des Arts Décoratifs of Paris. Titled L’Empreinte du Geste (The Imprint of the Gesture), the show gathers 18 artists to celebrate craft and consider modes of production and the way things are manufactured.
The last time we featured the studio, it paid homage to Paris’ reputation for painting in its identity for Le Théâtre des Bouffes du Nord and it’s adopted the same approach for this exhibition by alluding to what’s explored in the show. The studio has used illustrations and renders of different textures and imprints from various natural materials like wood. To bring these abstract motifs together, Violaine & Jérémy designed the title font, called Tribute, which has been applied to the signage, the programmes and press kit. The fancy flourishes used on the serifs, arms and feet of the letters feel ornate but not overpowering and the use of cobalt blue gives the identity some impact. Violaine & Jérémy worked with architecture studio DAS for the exhibition design and the sparse and elegant aesthetic ties in with the identity beautifully.
- Hick Duarte uses his camera to document the plurality of Brazilian youth culture
- Fhuiae Kim explores “the third language” in her calming graphic design works
- Folch designs a typeface embodying the “energetic universe” of acid house
- Illustrator Michael McGregor turns the mundane into something extraordinary
- All together now: Pascale Claude compiles a visual history of the beloved footie record
- “Part-animal, part-household object”: Frédérique Rusch on her wonderfully cryptic illustrations
- “We want to challenge and disturb the audience”: meet graphic design studio Alliage
- Matt Willey leaves The New York Times Magazine and joins Pentagram
- Ikki Kobayashi’s new series investigates the tension between shapes and negative space
- “Perfectly beautiful things don’t attract me”: Heesun Seo on her nontraditional practice
- The Pantone Colour of the Year 2020 makes a statement about peace and communication
- Moleskine’s digital notebook and a visual inventory of Earth win Apple's Apps of the Year