I’d imagine director Ivan Grbovic believes in doing things well, or just not at all. His latest video for Young Galaxy is a painstakingly created slow-mo CGI romp through the end of the world, set to the band’s dulcet tones. Now I’m as much of a fan of the tongue-in-cheek, lo-fi, low-budget music video as the next man, but when belters like this come along it reminds me how apt a full-on cinematic journey can be for the right piece of music. Hats tipped Ivan.
Ivan Grbovic: Young Galaxy – New Summer (still)
Ivan Grbovic: Young Galaxy – New Summer (still)
Ivan Grbovic: Young Galaxy – New Summer (still)
Ivan Grbovic: Young Galaxy – New Summer (still)
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Alex is co-founder of It’s Nice That. Once one of the main contributors to the site, he stepped back from writing as the business expanded. He currently works across It’s Nice That, Creative Lives in Progress and If You Could Jobs.