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Juergen Teller shoots and stars in Palace’s SS18 plate-inspired campaign

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Courtesy of Palace

The sought-after German photographer, Juergen Teller, has shot Palace’s SS18 campaign, which features Blondey McCoy, Lucien Clark and the photographer himself surrounded by… ceramic plates. The British skatewear brand launched in 2010 and has been spotted on celebrities like Asap Rocky, Jay-Z and Rihanna. It is known for its unusual, clever campaigns.

Juergen Teller, who has collaborated with the likes of Helmut Lang, Yves Saint Laurent, Louis Vuitton and Vivienne Westwood, is notable for his unconventional photographs. Palace’s SS18 lookbook depicts models stepping on, standing alongside or holding up white dinner plates. One image of the photographer, shows him wearing a white jacket and bright green shorts as he perches on a stack of ceramic plates.

The photographer’s surname, Teller, translates as plate from German and has inspired him to incorporate plates into a great deal of his work. An exhibition of the artist’s work named Enjoy Your Life!, which took place in Berlin last year, featured an image of the photographer carrying a large stack of plates.

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Courtesy of Palace

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Courtesy of Palace

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Courtesy of Palace

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Courtesy of Palace